In-house specialist or PR agencies, hyperlocal or capital agencies – what to choose for reginal arts?

• Posted on 7 mai 2012
• in communication
• by Roxana

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See on Scoop.it – The Incubator

Are public relations agencies based in the capital best placed to get regional arts venues the profile they need? It is worthy to invest in a big agency from the capital city  in case of a regional event or it is just a matter of snobbery? How to choose your comunicator and which are the advantages of a London-based agenncy? 

See on www.guardian.co.uk